Tech pivot story / founded 1945
Wipro pivot story
Vegetable oil became global IT services.
Cooking oil -> IT giant
Before
Western India Vegetable Products, a cooking oil business.
to
After
Information technology services and consulting.
The pivot story
Wipro diversified from consumer products into technology and eventually became one of India's major IT services companies.
Why it worked
It moved into a fast-growing services market and built enterprise delivery capability.
Known for
IT services
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