Tech pivot story / founded 1937
Toyota pivot story
Automatic looms led to one of the world's biggest carmakers.
Looms -> cars everywhere
Before
Automatic textile looms.
to
After
Automobiles and manufacturing systems.
The pivot story
Toyota's roots were in loom innovation. The company used engineering discipline and manufacturing know-how to move into cars.
Why it worked
Precision manufacturing transferred beautifully from looms to vehicles.
Known for
Automobiles
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