Tech pivot story / founded 1909
Suzuki pivot story
Looms eventually led to bikes and compact cars.
Silk looms -> motorcycles
Before
Looms for Japan's silk industry.
to
After
Motorcycles, cars, and engines.
The pivot story
Suzuki started with loom technology, then moved into motorized bicycles and vehicles as transportation demand grew.
Why it worked
Small-engine expertise fit postwar mobility needs.
Known for
Motorcycles and cars
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